{"id":1096,"date":"2021-01-15T08:45:52","date_gmt":"2021-01-15T08:45:52","guid":{"rendered":"https:\/\/www.royalsoft.eu\/blog\/?p=1096"},"modified":"2021-04-26T15:37:53","modified_gmt":"2021-04-26T15:37:53","slug":"website-personalizat-sau-tema-predefinita-ce-sa-alegi-pentru-afacerea-ta","status":"publish","type":"post","link":"https:\/\/www.royalsoft.eu\/blog\/2021\/01\/website-personalizat-sau-tema-predefinita-ce-sa-alegi-pentru-afacerea-ta\/","title":{"rendered":"Website personalizat sau tem\u0103 predefinit\u0103? Ce s\u0103 alegi pentru afacerea ta?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">C\u0103l\u0103toria \u00een online \u00eencepe cu un website. Indiferent dac\u0103 vrei s\u0103 \u00ee\u021bi faci cunoscut\u0103 afacerea sau s\u0103&nbsp; vinzi online, vei avea o decizie grea la \u00eenceput. Mul\u021bi antreprenori fac alegeri gre\u0219ite c\u00e2nd vine vorba de prezen\u021b\u0103 online. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Noi vrem s\u0103 facem lucrurile mai u\u0219oare pentru tine. Tocmai de aceea, scopul acestui articol este s\u0103 te ajute s\u0103 vezi mai clar op\u021biunile pe care le ai la dispozi\u021bie pentru viitorul t\u0103u site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Construc\u021bia unui website seam\u0103n\u0103 mult cu cea a unei case. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ai 2 op\u021biuni:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> 1. S\u0103 cumperi una gata f\u0103cut\u0103 \u0219i s\u0103 o modifici ulterior: &nbsp;<strong>O tem\u0103 predefinit\u0103<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong> <\/strong>2. S\u0103 o construie\u0219ti de la 0&nbsp; \u00een func\u021bie de nevoile tale: <strong>Website personalizat.<\/strong> (design \u0219i func\u021bionalitate custom)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> La fel c\u0103 \u00een cazul unei case, alegerea potrivit\u0103 o vei face \u00een func\u021bie de nevoi, c\u00e2t \u0219i de buget.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-0 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><\/ul><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ce este o tem\u0103 predefinit\u0103?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tema este o interfa\u021b\u0103 deja f\u0103cut\u0103 sau standard,&nbsp; pe care designerii sau dezvoltatorii web o pot folosi pentru un website nou. Prin aplicarea unei teme, se economise\u0219te timp. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spre deosebire de plugin-uri care se refer\u0103 la func\u021bionalit\u0103\u021bi, o tem\u0103 controleaz\u0103 felul \u00een care este prezentat con\u021binutul. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Temele pot fi cump\u0103rate sau \u00een unele cazuri&nbsp; pot fi desc\u0103rcate &nbsp;gratuit de pe site-uri c\u0103 WordPress.org, ThemeForrest, Themeisle, etc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ce \u00eenseamn\u0103 website personalizat?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Crearea unui website personalizat implic\u0103 un proces mai complex. \u00cen acest caz, codul este <a href=\"https:\/\/www.royalsoft.eu\/ro\/servicii\/creare-site-prezentare\" target=\"_blank\" rel=\"noreferrer noopener\">construit de la zero <\/a>pentru a r\u0103spunde fidel cerin\u021belor \u0219i nevoilor tale. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Realizarea lui dureaz\u0103 mai mult dec\u00e2t aplicarea unei teme \u00eens\u0103 produsul final v\u0103 fi unic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Avantaje tem\u0103 predefinit\u0103<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Timp mai scurt de configurare<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Un website cu tem\u0103 predefinit\u0103 &nbsp;poate fi configurat rapid (cea mai mare parte a codului a fost deja scris).<\/p>\n<\/div><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Costuri ini\u021biale mai mici<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Timpul mai scurt \u00eenseamn\u0103 \u0219i costuri mai mici. Poate costa aproximativ jum\u0103tate din pre\u021bul unui website personalizat.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Ai de unde s\u0103 alegi <\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Exist\u0103 o mare varietate de op\u021biuni \u00een ceea ce prive\u0219te culorile, fonturile \u0219i anumite func\u021bionalit\u0103\u021bi. Prin urmare, de\u0219i este posibil ca \u0219i altcineva s\u0103 aleag\u0103 aceea\u0219i tem\u0103, site-urile lor pot p\u0103rea diferite.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Unele teme pot fi suficient de complexe<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Chiar dac\u0103 atunci c\u00e2nd vine vorba despre controlul asupra func\u021bionalit\u0103tilor, nu se ridic\u0103 la nivelul unui website personalizat, o tem\u0103 predefinita \u00ee\u0219i poate servi scopul. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mai ales daca bugetul pe care \u00eel ai la dispozi\u021bie nu este foarte mare.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului.-3.png\" alt=\"Care sunt dezavantajele unei teme predefinite de WordPress\" class=\"wp-image-1131\" srcset=\"https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului.-3.png 940w, https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului.-3-300x251.png 300w, https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului.-3-768x644.png 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Avantaje website personalizat<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Nu exist\u0103 limite c\u00e2nd vine vorba de design si func\u021bionalit\u0103\u021bi.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Po\u021bi avea elemente grafice, anima\u021bii, butoane \u0219i iconi\u021be personalizate. Pot fi incorporate func\u021bionalit\u0103\u021bile de care ai nevoie, far\u0103 a fi nevoie s\u0103 te bazezi pe plugin-uri.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Po\u021bi s\u0103 oferi utilizatorului o experien\u021b\u0103 inedit\u0103.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Un website original te diferen\u021biaz\u0103 de competitori \u0219i i\u021bi permite s\u0103 pui accent pe optimizarea experien\u021bei utilizatorului.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Ai control mai bun asupra <a rel=\"noreferrer noopener\" href=\"https:\/\/www.royalsoft.eu\/blog\/2019\/07\/optimizare-seo-pentru-websiteul-tau\/\" target=\"_blank\">SEO<\/a>.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru partea de optimizare on-page, te po\u021bi asigura de la \u00eenceput c\u0103 arhitectura site-ului este cea potrivit\u0103 \u0219i structura URL-urilor este de la \u00eenceput SEO-friendly.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u2714\ufe0f Este scalabil si flexibil.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Ofer\u0103 un num\u0103r flexibil de func\u021bionalit\u0103\u021bi \u0219i poate cre\u0219te u\u0219or, odat\u0103 cu afacerea ta.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/dezavantaje-design-personalizat.png\" alt=\"care sunt dezavantajele unui design personalizat\" class=\"wp-image-1133\" srcset=\"https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/dezavantaje-design-personalizat.png 940w, https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/dezavantaje-design-personalizat-300x251.png 300w, https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/dezavantaje-design-personalizat-768x644.png 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Cum alegi tema potrivit\u0103?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nu toate temele sunt construite la fel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De multe ori proprietarii descoper\u0103 unele probleme abia atunci c\u00e2nd \u00eencep s\u0103-\u0219i administreze site-ul. Dac\u0103 vrei s\u0103 o alegi pe cea care trebuie, exist\u0103 c\u00e2teva criterii de care s\u0103 \u021bii cont:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 S\u0103 fie u\u0219or de navigat. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 S\u0103 fie optimizat\u0103 pentru toate dispozitivele (responsive). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 S\u0103 fie compatibil\u0103 cu plugin-urile importante. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Frecven\u021ba actualiz\u0103rilor \u0219i cum \u00ee\u021bi poate afecta performan\u021ba site-ului. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 S\u0103 ofere suport sau documenta\u021bie. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 S\u0103 aib\u0103 suficiente recenzii. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 S\u0103 includ\u0103 actualizarea automat\u0103 a co\u0219ului de cump\u0103raturi (dac\u0103 vrei o tem\u0103 de eCommerce). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Func\u021bionalitatea paginii de produse (de ex. s\u0103 permit\u0103 cross sell \u0219i upsell).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului..png\" alt=\"pune-accent-pe-experienta-utilizatorului\" class=\"wp-image-1125\" srcset=\"https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului..png 940w, https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului.-300x251.png 300w, https:\/\/www.royalsoft.eu\/blog\/wp-content\/uploads\/2021\/01\/\u00cenainte-de-toate-pune-accent-pe-experien\u021ba-utilizatorului.-768x644.png 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e2nd s\u0103 alegi o tem\u0103 predefinit\u0103 \u0219i c\u00e2nd s\u0103 alegi un website personalizat?<\/strong> \ud83d\udca1<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Far\u0103 doar \u0219i poate, proiectele standard (cu tem\u0103 predefinit\u0103) vor costa mereu mai pu\u021bin dec\u00e2t un website personalizat. Dar \u00een func\u021bie de viziunea pe termen lung a afacerii tale, vei putea s\u0103 \u0219tii de ce anume ai nevoie.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Alege o tem\u0103 predefinit\u0103 dac\u0103:<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Ai un buget limitat. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> \ud83d\uddf8 Vrei doar s\u0103 testezi sau s\u0103 validezi o idee de afaceri. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> \ud83d\uddf8 Targetezi o ni\u0219\u0103 de pia\u021b\u0103. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> \ud83d\uddf8 Ai un deadline scurt pentru lansare. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 E\u0219ti la \u00eenceput de drum \u00een eCommerce. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 De\u0219i un website custom i\u021bi poate oferi op\u021biuni nelimitate, s-ar putea c\u0103 tu s\u0103 nu ai \u00eenc\u0103 nevoie de ele (sau s\u0103 nu ai \u00eenc\u0103 buget suficient). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Po\u021bi experimenta cu o tem\u0103 pentru inceput, apoi, \u00een functie de rezultate, po\u021bi trece la un website custom, pentru a oferi o experien\u021b\u0103 mai bun\u0103 utilizatorilor. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Alege un website personalizat dac\u0103:<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Vinzi produse care au nevoie de un grad avansat de customizare, cu mai multe tipuri de caracteristici.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Te adresezi unui segment de pia\u021b\u0103 elitist. De exemplu, daca vinzi bijuterii sau alte produse de lux, ai nevoie de un design unic\/exclusivist care s\u0103 te diferen\u021bieze de competitori \u0219i care s\u0103 se ridice la a\u0219tept\u0103rile clien\u021bilor.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Prioritatea ta numarul 1 este <strong>securitatea.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Te a\u0219tepti la un volum mare de clien\u021bi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\uddf8 Ai nevoie s\u0103 integrezi servicii ter\u021be complexe. De exemplu&nbsp; un sistem ERP sau CRM.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>*Bonus: Cum po\u021bi verifica dac\u0103 un site e custom sau folose\u0219te o tem\u0103?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Arunca o privire la capatul de jos al paginii (footer). De multe ori autorii includ numele temei sau numele companiei de web development care a lucrat la design.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dac\u0103 nu exist\u0103 un nume sau un link c\u0103tre un website , po\u021bi folosi un detector online de teme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De exemplu,&nbsp; <a href=\"https:\/\/gochyu.com\/\">Gochyu<\/a> sau exclusiv pentru WordPress: <a href=\"https:\/\/www.isitwp.com\/\">Isitwp<\/a>&nbsp;sau <a href=\"https:\/\/www.wpbeginner.com\/tools\/wordpress-theme-detector\/\">WordPress Theme Detector<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru mai multe detalii, poti s\u0103 verifici manual codul surs\u0103 urm\u0103rind pa\u0219ii de mai jos:<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ol class=\"wp-block-list\"><li>Click dreapta pe pagina website-ului pe care vrei sa il studiezi (undeva \u00een afara unei imagini), \u0219i selecteaz\u0103 View Page Source. <\/li><li>\u00ce\u021bi va aprea un markup HTML. Ctrl+F \u0219i caut\u0103 un fi\u0219ier numit <a href=\"https:\/\/developer.mozilla.org\/en-US\/docs\/Web\/HTML\/Element\/style\">style.css<\/a><\/li><li>Click dreapta pe link pentru a vedea detaliile.<\/li><\/ol>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u00cen final&#8230;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Fie c\u0103 alegi un website cu design personalizat sau o tem\u0103 predefinit\u0103, este important s\u0103 \u0219tii ce anume prime\u0219ti \u00een func\u021bie de alegerea pe care o faci. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e2nt\u0103re\u0219te-\u021bi bine op\u021biunile iar daca ai nevoie de ajutor sau de o p\u0103rere avizat\u0103, nu ezita s\u0103 pui \u00eentreb\u0103ri.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Echipa noastr\u0103 i\u021bi poate oferi solu\u021bii pentru a face cea mai bun\u0103 alegere.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trebuie doar sa ne scrii la <a href=\"mailto:contact@royalsoft.eu\">contact@royalsoft.eu<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u0103l\u0103toria \u00een online \u00eencepe cu un website. Indiferent dac\u0103 vrei s\u0103 \u00ee\u021bi faci cunoscut\u0103 afacerea sau s\u0103&nbsp; vinzi online, vei avea o decizie grea la \u00eenceput. Mul\u021bi antreprenori fac alegeri gre\u0219ite c\u00e2nd vine vorba de prezen\u021b\u0103 online. Noi vrem s\u0103 facem lucrurile mai u\u0219oare pentru tine. Tocmai de aceea, scopul acestui articol este s\u0103 te [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1118,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,4,3],"tags":[19,6,15],"class_list":["post-1096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-design","category-development","tag-web-design","tag-web-development","tag-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Website personalizat sau tem\u0103 predefinit\u0103? 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